With strong ties to the local running community and years of experience inside the store, Nicole and Dino Aracki have stepped into ownership of Runners Sole, continuing the legacy of one of Kamloops’ most trusted specialty running retailers. Located in Aberdeen Village Centre, the store is known for its personalized Sit and Fit consultations that help customers find footwear tailored to their individual needs. Nicole’s five years working in the store, combined with the couple’s passion for trail running and community involvement, position them to carry the business forward while continuing to invest in staff knowledge and customer experience. With support from Venture Kamloops and participation in the VK Accelerate Program, the Aracki's developed a strong business and financial plan to guide the transition.
“We engaged Venture Kamloops early,” says Dino. “Their guidance helped us refine our strategy and ensure we were financially prepared. This was a deliberate and well-planned transition.”
Nicole adds, “When I first considered entrepreneurship, Venture Kamloops provided clarity and direction. That support gave us confidence as we moved forward.”
- Nicole and Dino Aracki, Founders